McKinsey Forum 2019

Fernanda Hoefel

Partner at McKinsey São Paulo Office

Fernanda Hoefel is a partner at McKinsey. She's been in the Firm for 13 years. Fernanda is one of the leaders of McKinsey's Retail and Consumption practice in Latin America. It has developed Advanced Analytics solutions to generate value across different retail segments in multiple applications. Fernanda has a Ph.D. at MIT.